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DNA > Services > Digital Marketing
e-Business Consulting. Web Design and Development. E-mail Marketing. Multimedia. Voice Portal Services.
With strategy and brand imprints clearly identified, we create unique, high-impact digital marketing initiatives that inform and motivate, persuade and perpetuate. Driving customer acquisition, conversion and retention are the focal point of our efforts.

Our team of professional and experienced marketing, technology and usability consultants, visual designers, software architects, Web developers and project managers stay current with the latest changes and evolutions in digital marketing because we believe in its possibilities and implications for business. Our commitment to this ideal drives our innovation and makes it possible for DNA to deliver solutions guaranteed to help our clients maintain a competitive edge in the global, connected marketplace.

DNA's digital marketing services include:

• e-Business consulting
DNA has shaped clients' online business strategies since online has been, well, online. We advise with your needs in mind to tailor a strategy that combines business, marketing and technology.

• Web site design and development
DNA offers an unparalleled combination of interactive technologies, solid marketing discipline, business communications services, and Internet hosting management. We have the vision and capacity to help a wide range of businesses better understand and effectively develop their communications requirements by addressing their communications integration concerns as a total package.

• E-mail marketing
DNA helps smart marketers build relationships with prospects, customers and partners through relevant, personalized, permission-based e-mail campaigns. These initiatives are proving to return significantly higher response rates vs. traditional direct mail campaigns, reducing customer acquisition costs and driving results.

• Multimedia design and development
Whether delivered via the Web, a DVD/CD-ROM disc or a kiosk, multimedia production conveys emotion. As part of a digital marketing mix, multimedia — such as DVD/CD-ROM or kiosk development — is just what you need for that extra bit of attention-grabbing appeal.

• Voice portal services
Deliver services, information and marketing messages out loud with a DNA voice portal. Think Internet Explorer or Netscape Navigator for your phone. that converts phones into "browsers" that deliver the same information you offer online. Instead of pressing # for details, now your customers can just ask for it.